Thursday, July 19, 2012

Introducing "Sirena" limited edition letterpress

I've been in love with letterpress all my life and for years have been toying with the idea of creating a set of limited edition prints. Because this will be my first year at the Haleiwa Arts Festival, I wanted to create something special. I'm so happy to introduce "Sirena", limited edition of 100, signed by yours truly.

I teamed up with South Shore Paperie after searching dozens of printers nationwide. This lovely boutique, located in Kapahulu, carries unique stationary and paper products only found at this store.
The owners were so attentive and easy to work with. The print shop owner is a graphic designer herself so I knew my art would be in good hands.

The prints turned out fabulous. If you'd like to get yours, come to Haleiwa Arts Festival. They'll be gone fast!

A big mahalo again to South Shore Paperie for their amazing work.
Below is a bit of the process from sketch to press. Enjoy!

Photos courtesy South Shore Paperie. 


The finished product. So great to see an piece from start to finish. 

Tuesday, July 3, 2012

"Moana Ahe" is here!

I just had a final lunch meeting with the LeSportsac team and got to check out the finished samples. What can I say? I was just blown away by what LSS was able to do with my design. The level of detail they were able to capture is amazing. From the color, to the small details and distressing, the production team was able to achieve a pristine reproduction of my original work.

We have a media event coming up on the 20th (for media folks only) and a signing event on the 27th (open to the public). Can't wait to see the window displays and merchandise soon!

Kat Reeder for LeSportsac

I am incredibly excited to announce my collaboration with LeSportsac Hawaii! This has been an almost year-long project filled with great experiences and I just couldn't wait to share this news with you.

As of July 2012, the new product line, titled "Moana Ahe" will be available exclusively in stores across Hawaii and Guam.

I was first tapped by LeSportsac in 2011 after my collaboration with singer Raiatea Helm. Throughout this process, the LeSportsac team (both Hawaii and New York) have been incredibly encouraging, giving me complete creative freedom. For any illustrator/designer working with any major luxury brand such as LeSportsac, this is a dream come true!

Join me Friday, July 27th for a signing event at the LeSportsac flagship store in Waikiki (Royal Hawaiian Center-Kalakaua Ave), 6pm. I will be there signing bags and meeting the fans.